EL PASO, Texas (December 30, 2009) – The Brut Sun Bowl and CBS will lift the local blackout of the El Paso area on KDBC-TV Channel 4 and broadcast the 76th annual Brut Sun Bowl live in HDTV on Thursday at noon (MT).
“We are excited that with the sellout that the Brut Sun Bowl and CBS have lifted the local blackout and allowed the rest of the region to see the Brut Sun Bowl,” said Jimmy Rogers, Jr., chair emeritus and CBS liaison of the Sun Bowl Association. “This truly has become a special year for the Brut Sun Bowl.”
The 2009 broadcast will mark the 42nd consecutive broadcast of the Sun Bowl on CBS. It is the longest running relationship between a bowl game and a television network. The affiliation between the Sun Bowl and CBS is second only to The Masters in terms for consecutive years being broadcast on one network.
Craig Bolerjack and Steve Beuerlein will be in the booth for CBS Sports with Samantha Ryan on the sideline for this year’s game. The trio also called the 2006 and 2007 Brut Sun Bowls.
SUN BOWL
